Toronto, Canada

Pure Muscle and Fitness
5070 Benson Drive, Unit #105
Burlington
Ontario
L7L 5N6

LEVEL 1

  • Day 1: Sep 18th – 08:30 - 16:30 EST
  • Day 2: Sep 19th – 08:30 - 16:30 EST

 Regular Price $1297   First 10 Sign-Ups Only: US$997

 Act now, price goes up shortly!

LEVEL 2

TBA

COMING SOON


ENGINEERING RESULTS

The objective of this camp is to empower you with a proven framework and skillset to confidently approach body transformation, knowing exactly how to start, and where the biggest opportunities are to make the fastest change.

We will also explore the most important tracking metrics that should be guiding all decisions around training, cardio and nutrition. This framework will remove the guesswork and empower you to know that results are a foregone conclusion.

By the end of this Camp, You will be able to:

• Understand and apply the 6 Pillars of a Lean, Healthy, and Muscular Body to any body.
• Identify and focus on the big keys to creating lasting physique change.
• Look at exercise with a completely different paradigm: Muscle Centric Exercise
• Understand and apply Intelligent Exercise Principles.
• Identify the biggest mistakes personal trainers are making that are causing people harm, killing results, and leaving lasting damage.
• Look at a body and quickly see the imbalances to be addressed.
• Understand and apply HRV.
• Understand and apply basic breathing practices and the implications of breathing biochemistry, biomechanics, and cadence  
• Have a foundational understanding of the energy systems in the body, and how that applies directly to getting results.

• Know the foundations of human health and    performance optimization.
• Correct exercise execution.
• Cue exercise to improve contraction and decrease pain.
• Know the most important place to begin with any client.
• Understand the psychology of behaviour change.
• Create lasting change.
• Create buy-in, trust, and rapport.
• Become a better coach.
• Make your clients love training and love the gym.

CRAFT Your Transformation
EXPERIENCE

WE GET RESULTS

Day 1


Schedule

Your Plan For The Day:

  • 08:30 - 10:00 Teaching and Education
  • 10:30 - Noon: Training (Chest & Delts)
  • Noon - 13:00 Lunch
  • 13:00 - 14.30 Teaching and Education
  • 15:00 - 16:30 Training (Back / Lats)

THE 6 PILLARS, creating a success Mindset, intelligent training

What are the things we do that have the greatest impact on our physiology?

HOW DO YOU:

Breathe - Move - Think - Sleep - Eat - The environment in which you do all of this.

These are the things that we can and must impact on a day to day basis to optimize body, our health and performance.

Knowing how to impact them, how to measure them, and which one is most important to impact for each person is a super-power towards getting results for any person with the goal of improved health, performance or physique.


This is the foundation of optimizing every human body and its interaction with the world.

These form the basis of the 6 pillars of a Lean, Healthy, and Muscular body


Stress - Breathing and the ANS.


Intelligent Training - Move


Mental Mastery - Think


Sleep - Sleep


Intelligent Nutrition - Eat


Your Environment (Air, Water, Light, Sound, EMF/RF, People) - Where you do all of this.


Section 1:

Mindset and creating behaviour change.

In this section we will learn:

  • To Identify someones reason for self sabotage.
  • How to create behaviour change by starting at the root of it.
  • How to begin changing someones identity.
  • What neuroscience shows about changing the brain.
  • How exercise affects brain change.
  • How stress affects brain change
  • How negative self talk crushes results.
  • The Victim Vs Owner mindset
  • The single most important factor in short and long term success.

Section 2:

Chest & Delts Training On The Gym Floor


+ all the nuances, top tricks and theories For optimizing Chest & Delts Training.

A hands on training experience with Ben:

  • The keys to building a thick upper chest & round cut delts
  • How to make these exercises fit you perfectly so you double your gains in half the time
  • How to immediately address shoulder mobility and stability so you can train pain free
  • How to train to overcome your genetics & build a massive chest & delts like a pro
  • Plus, much more...

Section 3:

Intelligent Training Principles: A new paradigm around exercise: Muscle Centric Exercise.  

  • What is Muscle centric exercise.
  • Nervous system
  • Muscle centric Vs movement centric.
  • The keys to all progress: Mobility, Skill. and Stability.
  • The 3 hubs of Stability.
  • Mobility vs Flexibility.
  • Internal vs External Stability.
  • Function vs Action.
  • Strength Vs Stability.
  • Isolation and Integration.
  • Intro to SSI.
  • Integration of skill and output.
  • Core 40.
  • Exercise selection.
  • Counter-force concepts to improve strength, output and growth.
  • “Complimentary Exercises”: Concept and application. How to pair exercises for a synergistic affect.
  • How to Progress: TDL.

Section 4:

Back / Lats Training On The Gym Floor


+ all the nuances, top tricks and theories For optimizing Back / Lats Training.

A hands on training experience with Ben:

  • The ONE thing that completely changes lat training & guarantees new growth
  • The biggest back / lat training myths & why you must avoid them
  • How to master execution for the key lat & trap exercises for your body
  • How to master execution for the key lat & trap exercises for your body
  • Plus, much more...

Day 2


Schedule

Your Plan For The Day – Includes to Training Sessions: 

  • 08:30 - 10:00 Teaching and Education
  • 10:30 - Noon: Training (Legs)
  • Noon - 13:00 Lunch
  • 13:00 - 14.30 Teaching and Education
  • 15:00 - 16:30 Training (Arms)

stress management | breathing

Section 1:

Stress management: Understanding and using HRV.

* This will be an introduction to the science of the HRV (Heart Rate Variability and the Autonomic NS. We will learn its importance, how to impact it, and how it impacts every decision you make with yourself and clients.

We will focus on applying this information and creating enough of an understanding to be able to make quick and significant changes to this vital system.

  • The most important marker in training and diet: HRV.
  • What is HRV.
  • Understanding the HPA axis-ANS integration.
  • Sympathetic Nervous system.
  • Parasympathetic Nervous system.
  • How to use HRV to determine training, nutrition and drive results.

Section 2:

Leg Training On The Gym Floor


+ all the nuances, top tricks and theories For optimizing Leg Training.

A hands on training experience with Ben:

  • Why the top athletes come to Muscle Intelligence to build the best legs in the world
  • How to immediately address mobility, skill, & stability to master leg training
  • The biggest quads training myths & how to avoid them
  • The single biggest mistake crushing your hamstring growth & causing “tight hips”
  • The keys to giant calves regardless of genetics
  • Plus, much more...

Section 3:

Foundational and Performance Breathing.

A hands on breathing experience explaining the affects and implications of breathing on health and performance. Practical breathing techniques and concepts to alter states, and advance body and mind.

  • Performance Breathing.
  • Biomechanics, Biochemistry, Cadence.
  • The 3 foundations of all human optimization.
  • Body-Mind integration (HRV, Breath, and mind states).

Section 4:

Arm Training On The Gym Floor


+ all the nuances, top tricks and theories For optimizing Arm Training.

A hands on training experience with Ben:

  • How to perfectly execute curls to maximize biceps growth
  • How to avoid the common arm training mistakes that are killing your progress
  • The one new addition that skyrockets triceps growth in 30 days
  • The keys to eliminating elbow & shoulder pain forever
  • Plus, much more...

WELCOME TO THE NEW WORLD OF MUSCLE INTELLIGENCE TRAINING:

It's time for a paradigm shift in the way you look at transforming the body, and it begins now. We believe that getting results is easy when you have a clear starting point, and learn which levers to pull to create a straight line to the clients desired goal.

This course will be your framework, and your roadmap.

We are here to educate and empower you with the knowledge and skill set to build any amount of muscle, lose fat, reduce stress, and create a thriving body and mind. First for yourself, and then for your clients, friends and family. Everyone has the ability to change. Knowing where to look first to quickly move the needle, is the key to creating self belief, forward momentum, and buy-in necessary to change someones life.

Most people don't doubt your ability to get results, they doubt their own ability to follow through and get results. We will provide you with tools, and thought process you need to accelerate your results, and feel absolutely confident in your ability to deliver world class results to anyone that walks into your life.

LEVEL 1

  • Day 1: Sep 18th – 08:30 - 16:30 EST
  • Day 2: Sep 19th – 08:30 - 16:30 EST

 Regular Price $1297  First 10 Sign-Ups Only: US$997

 Act now, price goes up shortly!

LEVEL 2

TBA

COMING SOON